Salt Lake City Video Production Prices in 2026

Did you know videos on social media platforms generate 1200% more shares than text and image content combined? Video use in advertisement continues to increase so it's no wonder that many companies are curious how much video production costs.

How much does video production cost in Salt Lake City in 2026? Well in this article we will give a comprehensive breakdown of what those costs look like at the different levels of production expertise.

If you're online searching for a "videographer near me" or "affordable video production in Utah" this is the blog for you. With many different levels of video production expertise and experience in Utah, you will be able to find a company that fits your budget needs easily.

Freelance Videographers in Salt Lake City

If you are looking for freelance video production crews or full-time video production crews you will be happy to learn there are plenty of options in the beehive state.

With some crews having decades of experience and others just starting, you can find companies that offer their services for as little as $3,000 to as much as $20,000 depending on the scale of your project.

The first thing you must consider when deciding what your budget is is what change you want the video to create for your business.

Salt Lake City Video Production Budgets

There are so many different ways to use video for your company. Some of them are easy and cheap to film, such as a documentary-style interview paired with a b-roll or your business, or a higher-end more expensive advertisement that includes multiple locations, actors, and script writing.

Here is an example of a marketing video BW Productions created for politician Caroline Gleich. (This budget was a little over $8,000)

What Should I Budget for When Producing a Commercial?

When deciding your budget for your video you must first answer the following questions: 

1. Who is my target audience and what do I want to tell them about my business/product? Who your target audience is will greatly influence the approach you will want to take with your video. If your target audience is very young and more attracted to cheap products that are shipped quickly then you may not need to spend $10K on a commercial. However, if your target audience is older and you want to present your product and business with prestige, a higher end commercial will help to execute this.
2. Where am I going to use my video? Where you plan on releasing your video will also shape your decisions surrounding your budget. If you plan on putting your video on TV you'll definitely want a very high production value.
3. Where do I want my video to be filmed? If you want to film your video in an office it will be a lot cheaper than filming it during a sporting event. Choosing an easy location for your video to be shot will create a cheaper budget than needing to rent out a studio or building.

How do video production companies charge? Video Production companies normally charge by the day, either a half day (5 hours) or a full day (10 hours). Take this into consideration when thinking about the questions above. The more days your project will take to film the more it will cost to create it.

Exact Prices for Video Production in Salt Lake City

Because of the range of talent and expertise, I have broken the video production pricing in Salt Lake City into 3 parts.

Low-End: Freelancers or production firms with less than 5 years of experience, and cheap pricing. (Think $2,000 to $6,000)

Goldilock Companies: These companies have 10 years experience and specialize in creating videos for companies with low to medium-sized video budgets (think $5,000 to $15,000) 

High-End: Production companies with decades of experience that specialize in high-end commercials for companies like Chipotle, Coca-cola, etc. (Think $20,000 to $50,000) 

Freelance Videography Pricing Salt Lake City 2026 (Low-End)

- Video Director: $400-$600 per day

- Video Editor: $300-$600 per hour

- Cameraman: $250-$500 per day

Video Production Pricing Salt Lake City 2025 (Affordable & Experienced) 

- Video Director: $1200 per day

- Video Editor: $1500 per day

- Cameraman: $800 per day

- Producer: $1200 per day

Corporate Commercial Pricing Salt Lake City 2025 (High-End)

- Video Director: $2400 per day

- Video Editor: $2500 per day

- Cameraman: $1500 per day

- Producer: $2500 per day

How Much Does Video Production Equipment Cost

Whether the company gives you a line item estimate or not they will be charging you for the use of their equipment. These prices range significantly depending on the type of equipment they are using. If you want a high-resolution advertisement that looks like it's ready for TV the equipment will cost more.

I'm Ready to Make a Video Where Do I Go? 

Congratulations! You've thought through the important questions above and decided which kind of company will best suit you. If you're deciding to go with a cheaper freelancer I would urge you to re-consider.

It can often end up being more expensive to go with a less experienced company as they might not estimate the hours correctly and you may end up getting charged more than you were promised.

You also may be disappointed with the quality of the video you receive and spending $3000 on a video is not pocket change. Instead go with an established firm that has a full-time staff and guarantees quality and turn-around times. This will save you stress, money, and leave you  satisfied with the end product you receive.

If your heart is set on using a freelance videographer I would suggest using these reputable sites to find them:

Where Can I Find a Videographer in Salt Lake City? 

• Three Best Rated: A site that rates the three best service providers in a given area. This link will take you to the top 3 videographers in Salt Lake City, Utah.
• Thumbtack: Is an online marketplace that connects customers with local service providers for a variety of projects including videography & photo.
• Production Hub: A global network of local crew and vendors that serves the film and video production industry.
• Alignable: A connection forum for businesses looking to connect with an work with other businesses. Features businesses in every service area including video and photo.
• Clutch:  Your one-stop-shop to search, find, and decide on business service providers
• Up-City: A resource that helps connect businesses to service providers they can trust.

Where Can I Find Professional Video Production in Salt Lake City? 

When it comes to established medium-sized video production companies and high-end commercial companies Salt Lake City has great options.

BW Productions

BW Productions has been serving Salt Lake businesses since 2013, working with businesses like Adobe, Mountain America Credit Union, and the University of Utah, whatever your project is BW can help! BW Productions can help your company with any of the following and more.

BW Production | Video Production Services in Salt Lake City

• About Us Video
• TV Commercial
• Event Photo & Video
• ‍Event Recap Video ‍
• Production Support ‍
• Equipment Rentals‍
• Professional Headshots ‍
• Marketing Photography‍
• Product Photography ‍
• Video Editing
• Photo Editing
• Animation
• Pre-Production Services

Check out our Reel! 

BW Productions stands apart by offering clients a truly personalized creative experience. Unlike large, impersonal agencies, we take the time to deeply understand each client's vision and goals. Our boutique approach allows us to capture your brand's essence. With our expert team's hands-on guidance throughout the process, professional photographers create high-quality images with a fast turnaround.

Hassle Free

We handle all the heavy lifting so you can focus on what matters - your story.

No Hidden Costs

You'll receive free and transparent estimates custom tailored to your project. Don't worry about the fine print because there isn't a fine print.

All on Your Timeline

Our priority is to help you tell your story on your terms. Let's bring your vision to life.

Large Agencies

Do you have a project with a budget over $20,000? 

Check out Cinema Forte here. They offer high-end video production services. Working with clients like Chipotle, Samsung, G-Fuel, Rio Tinto, and Utah Community Action. They can handle any project and help any team reach the video goals they have.